Anytime / Anywhere Primary Research Platform

This platform enables clients to ask businesses and corporates, across any market and product, any question on an ad hoc basis.

This offering is ideal for putting hard facts and data to a business case, finessing your product offering or identifying your optimal target market.

We work with you to design and fine-tune your question wording, we then speak with your target business audience before relaying a bullet-proof and actionable answer back to you and your team.

You can place one question or 10, across multiple business segments and geographies, or keep the scope narrow, the choice is up to you

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GLOBAL ANYTIME QUESTION PLACEMENT

Service Outline

“A unique, flexible and high quality, bespoke B2B research capability for East clients”

Outline

Clients place proprietary questions into East’s global interviewing platform on an anytime basis, for any market, under either one-off, ad hoc or contract arrangements. The platform’s research and reporting cycle is monthly and covers a total of 27 global markets twelve times a year

Closed ended questions

• Top 100 revenue ranked corporates in each country market; 90 percent completion
• Direct interviews executed with the Corporate Treasurer

Reporting consists of

• Response analysis as an Excel file
• Results charting

Questions can be

• One-off, change, remain the same or be mixed each month
• For one country or a mix of markets

Underlying methodology is identical across borders enabling unique cross-market analysis

Costs

• Ad hoc, one-off placements                          US$1,750 per question per country per month reducing for multiple questions or countries
• Contracted placements                                by negotiation

Coverage – developed and emerging markets

The Cycle

• Questions placed and accepted by the last working day of the preceding month
• Fieldwork conducted in the first two weeks of the following month
• Reporting to clients in the third week of the month

You choose………………        highly flexible, quick turnaround, high quality direct interviewing………

                                                issues of the moment, monitoring KPIs, thought leadership inputs……...

Continue the conversation around how we can help your business